AccessAtlanta > Shopping > Blog > Archives > 2007 > December > 11
Tuesday, December 11, 2007
Is that really a sale?
The Atlanta Journal-Constitution
The signs are up everywhere: 40 percent off this, 60 percent off that.
But when is a sale really a sale?
The Dec./Jan. issue of ShopSmart magazine reveals a sneaky retail trick; setting the regular price above the manufacturer suggested retail price to make a markdown look better.
When you’re out shopping, how do you figure out when you’re really getting a deal or when you’re just being snowed by a markup that has been marked down?
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