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Women prefer cell gaming
The Atlanta Journal-Constitution
Some new surveys and studies relating to mobile phones and media devices.
— Women like electronic gaming on cellphones more than men, according to a study from market research and consulting firm Parks Associates. Why? Not as many shoot-‘em-up games. Also, CosmicTap.com blogger Anthony Citrano tells TechWeb: “Men think a little more compartmentalized about objects, whereas women are more likely to accept that a phone isn’t just a talking device, but rather a music device, entertainment device, gaming device.”
— While we read every day about the ways you can send others photos and video from your cellphone, the concept clearly hasn’t caught on. A Harris Interactive survey found only 18 percent of mobile subscribers have sent pictures and 3 percent video clips. While the numbers were higher for the 18-39 crowd, thery were still in the single digits for video. Almost three-fourths of those surveyed said they didn’t have any need to send pictures or video.
—More men (25 percent) own mp3 players than women do (16 percent), according to a quarterly report from Ipsos, the global market research firm. Not surprisingly, half of U.S. teens own mp3 players while one-third do in the 18-34 age group and 13 percent in the 35-54 bracket.
— Italian researchers reported in a study last week that cellphone emissions excite the part of the brain cortex nearest to the phone, but it is not clear if these effects are harmful. According to Reuters, the researchers stressed that they had not shown that using a cellphone is bad, but people with conditions such as epilepsy, linked with brain cell excitability, could potentially be affected. Earlier studies of cellphone effects on health have been mixed. The Italian researchers say more study is needed.




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