Coke, Intrawest resort company extend beverage deal
The Atlanta Journal-Constitution
Friday, October 17, 2008
Coca-Cola Co. and Intrawest announced this week they would extend a partnership that makes Coca-Cola the official beverage provider at 10 Intrawest resorts in North America.
Intrawest is a resort management and development firm based in Vancouver, British Columbia. Some of the resorts included in the deal are Steamboat Ski Resort in Colorado, Snowshoe Mountain in West Virginia, Sandestin Golf and Beach Resort in Florida and Mont Tremblant Resort in Quebec. The new partnership also calls for Coca-Cola and Intrawest to develop and implement environmentally friendly packaging and recycling programs at the resorts.
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