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Katie returns to ‘Today’ … for what?
Tuesday morning, when Matt Lauer said Katie Couric would make a “major announcement” Wednesday morning on “Today,” the Internet exploded with speculation.
Is Katie, after suffering ratings slump and humiliation as anchor of “The CBS Evening News,” returning to her long-running triumph as co-anchor of NBC’s “Today?”
Speculation has been rampant about when (not if) Katie would step down. Before the political conventions? After the conventions but before the November election? Before or after the inauguration in January?
But this morning we saw the truth about Katie’s big reveal on “Today.” She was one of three network news anchors, including NBC’s Brian Williams and ABC’s Charlie Gibson, to appear on all three network morning shows to announce a major fundraising initiative called “Stand Up to Cancer.”
On Friday, Sept. 5,the Big Three will devote a simultaneous hour of prime time to a cancer research fundraiser that will feature celebrities and musical performances.
(Fox declined to participate, citing its own charity iniative “Idol Gives Back.”)
Did Lauer intentionally set off the buzz about Couric? You bet. And it must have made everyone at CBS News cringe. And current “Today” co-host Meredith Vieira must have been a bit miffed, too.
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