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Tuesday, March 25, 2008

What will Maury Povich do?

Starting today, Rite Aid rolled out national sales of over-the-counter paternity tests at more than 4,300 stores in 30 states, including more than 10 stores in the Atlanta metro area.

The Identigene DNA Paternity Test Kit costs $29 and comes with a $119 laboratory processing fee. Users swab the inside of the mouth to collect a DNA sample which is then sent to Identigene with consent forms and fees in a postage-paid return envelope. Confidential results, are available in three to five business days via mail, e-mail, or through a secured web site.

What in the world daytime talk show hosts like Maury Povich and Montel Williams do now? Those “Who’s the Daddy?” episodes are part of their regular rotation. And who can forget the follow-up episodes, “Who’s the Daddy? Part 3.”

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