AJC.com > Blogs > Get Schooled > Archives > 2005 > January > 27
Thursday, January 27, 2005
SAT Prep Frenzy
The Atlanta Journal-Constitution
The rollout of the New SAT, along with buzz about how competitive it has gotten to get into a good college, has sent the frenzy over test preparation into overdrive. I’ve never gotten so many news releases about new ways to study. Have SAT vocab words come across your cell phone or PDA, read a novel infused with SAT vocab words, build your own SAT quizzes. Now the folks at test -prep giant Kaplan bring you a 12-song CD featuring songs laden with SAT words.
Sample lyrics: “At this proximity you are deleterious to my tranquility”… “I am resplendent in the day/Scoff at all that is in my way” … “Why didn’t you tell me about your flagrant style/How can I make you mine for a while … “
The project is a joint effort with a company called Defined Mind, “a unique educational publisher that fuses hip-hop, alternative and other genres of music with advanced vocabulary to teach reading comprehension to students in grades 8 to 12, and to people studying for undergraduate or graduate entrance exams and ESL,” according to Kaplan. The CD, which comes with a study guide, is $25.
Is the test prep industry out of control or simply marketing its product in innovative ways?
