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Thursday, February 2, 2006
Comcast to air Super Bowl ads On Demand
The Atlanta Journal-Constitution
What, there’s a game?
Even those who could care less about football will tune in to the Super Bowl for no other reason than to watch the slick spots that have the water cooler buzzing on Monday morning.
No need to spend four hours waiting out those annoying plays and that snooze-worthy half-time show anymore.
Comcast will be broadcasting uninterrupted Super Bowl commercials through its On Demand service almost immediately following Sunday’s game.
Here’s the Comcast schedule for Super Bowl XL Commercials:
NFL Network on Demand Monday, Feb. 6 (Midnight Sunday) through Sunday, Feb. 12
NFL Network (On Comcast Digital Cable) Monday, Feb. 6 - 12:00 PM ET; 6:00 PM ET; 9:00 PM ET and 12:00 midnight Tuesday, Feb. 7 - 1:00 PM ET; 5:00 PM ET
Don’t have Comcast? Log on to NFL.com to view Super Bowl XL Commercials from Feb. 6 through 12. Download sites such as video.google.com and video.yahoo.com are also expected to carry the spots. Sprint is also expected to make spots available for cell phone viewing and of course the requisite video iPod downloads.
Does this change your viewing plans? Are you even the slightest bit stunned that commercials are now a desirable form of programming?
Let us know what your plans are for Sunday night.



