Access Atlanta > Blog > Archives > 2006 > July > 19
Wednesday, July 19, 2006
10 years ago tonight: Opening Ceremonies
The Atlanta Journal-Constitution
Atlanta formally welcomed the world to the 1996 Summer Games with an extravaganza at Olympic Stadium. The evening was capped by Muhammad Ali’s lighting of the Olympic caldron. What are your memories of that day or night? Were you there? What do you remember about the first few days of the Games?
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What haven’t they thought of?
The Atlanta Journal-Constitution
Think you are bombarded by advertising now. You’ve underestimated the creative minds at work to sell you something.
The Associated Press: “US Airways wants to make the most out of a nauseating situation. The Tempe, Ariz.-based airline plans to sell advertisements on its air-sickness bags — those pint-sized expandable envelopes tucked between the in-flight magazines and safety cards.
The New York Times: CBS plans to laser imprints of its trademark eye insignia, as well as logos for some of its shows, on eggs — 35 million of them in September and October. CBS’s copywriters are referring to the medium as “egg-vertising,” hinting at the wordplay they have in store. Some of their planned slogans: “CSI” (“Crack the Case on CBS”); “The Amazing Race” (“Scramble to Win on CBS”); and “Shark” (“Hard-Boiled Drama.”).”
Barf bags and eggs are now taken. But surely we can come up with some overlooked places. Where do you suggest for ads? A great idea - and an empty space - is a terrible thing to waste.
